With everything going digital nowadays, brochures can be an effective way to stand out when done right.
According to this survey from Bentley University based on 2000 responders in 17 countries:
- 79% of travelers picked up a brochure during their trip
- 85% of visitors became aware of a new attraction or business after picking up a brochure
- 61% actually planned to purchase or follow through with the info learned from the brochure
- 73% said they would consider making plans after picking up the brochure.
So while brochures might not be as trendy or glamorous as social media marketing , it really comes down to your message & your audience. In this case, your audience will be more susceptible to picking up your brochure while traveling & considering you for their next adventure.
Below is a sample brochure for a 3-day holiday tour in San Antonio Texas. You can click/tap the images to expand, download the pdf below, or scroll further down for just the text.
Download the Pdf Here:
Christmas in San Antonio Brochure
Trends come & go but brochures are still a valid & effective form of marketing that has some crossover with direct-response copywriting.
Exclusive offers can be extended to readers as a bonus to boost conversions & additionally you can use promo codes to track the effectiveness of your marketing pieces.
Not only can brochures be read again & again, but many people find them easier than scouring the web looking for more information.
They’re a great way to showcase the benefits of your tour, paint an experiential picture of what they can expect, and close the sale with direct response using special offers only available to readers.
If you’ve yet to implement brochures or want some of your old ones polished up,
>>contact us here<< with your current situation & we’ll go from there.
We can begin a new project to jumpstart your conversions using direct response copywriting & track your results along the way.
Text Only Tour Brochure:
Front Page – Introduction
Join us Dec 9-11 as we celebrate Christmas San Antonio style on one of our highest booked tours!
San Antonio is very beautiful during the Christmas season and we’ll visit the best of the city’s iconic sites and events, such as the Alamo, River Lights Display, Market Square, and The San Fernando Cathedral.
Don’t worry, you’ll have time to explore, and have a drink or two!
Day 1 – Riverwalk & Alamo
Once settled into your room overseeing downtown, we’ll meet up in the lobby to introduce ourselves.
Then we take a short walk to the Alamo, where we’ll go on a guided history tour to learn about the battle that won Texas its independence.
After, smile & wave on a river boat ride and marvel at the beauty of the xmas lights.
Finally, you’ll have free time to explore, have some delicious hot food, or stroll down the bustling Riverwalk to take it all in.
Day 2 – Double Decker & Tower of The Americas
Get your camera’s ready for the double-decker bus tour of downtown & the Historical King William neighborhood.
You’ll learn the history of the most famous buildings and most beautiful mansions of San Antonio before we spend the afternoon getting ice cream at Hemisfair park.
We’ll finish off the evening by enjoying a fancy dinner at the Chart House restaurant which is located inside the Tower of The Americas & features a 360 degree view of the city.
Day 3 – Cathedral & Market Square
Sleep in on Sunday!
We’ll meet in the Lobby at 3pm and take a shuttle to the Market Square Tamalada Festival where you’ll be inspired by stunning local art, dance to live mariachis, and sip a salt rimmed margarita.
Afterwards, there’s a group dinner at the locally renowned Mi Tierra Restaurant you won’t want to miss!
In the Evening, we’ll go to the San Fernando Cathedral plaza for an interactive music & light show dubbed ”The Saga” and a final group photo.
Trip Overview
Itinerary Dec 9-11
- Day 1 – Alamo Tour & River Boat Ride
- Day 2 – Double-Decker Tour + Chart House Dinner @ Tower of the Americas
- Day 3 – Tamale Festival & San Fernando Cathedral (The Saga Lightshow)
Accommodations
- Deluxe Round-Trip Coach Travel
- Includes wifi, bathroom, TVs
- 2 Night Premium Stay
- Hilton Palacio Del Rio
- 1 Daily Meal Included
- Plenty of local food stops available
- Admission Fees Included
- Covers all tours & attractions
- Professional Tour Director
- Friendly & knowledgeable local
Prices & Availability
December 9-11 20xx
$750 Per Person
$675 Per Person (Save 10%)
When You Book for 2 or more
Limited 12 Seats
How Can We Help?
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Services Offered
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- Marketing Consultation
- Product & Service Descriptions
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- Website Copy
- PLUS More!